Mobile App
FitCore
Fitness tracking app with personalized workout plans
FitCore is a fitness tracking app that needed a complete UI/UX overhaul to compete with established players like Strava and Nike Run Club.
The Challenge
The app had powerful features but a confusing interface. Users couldn't find basic functions and the onboarding flow had a 65% drop-off rate.
Our Solution
We redesigned the entire app with a focus on progressive disclosure, gamification elements, and personalized dashboards that adapt to each user's fitness level.
Results
+120%
Daily active users
-52%
Onboarding drop-off
4.7★
App Store rating
Project Gallery
"The redesign was a game-changer. Our retention metrics improved across every cohort."Laura Mäkinen Product Lead, FitCore